• SAT.1
    "Für alle, die Fernsehen lieben"

    With its fresh variety of programs and captivating entertainment television, SAT.1 appeals to the target audience from ages 14 to 59. As a modern family-oriented television station, it connects all generations.

  • ProSieben
    “We Love To Entertain You“

    Likable, entertaining, modern, exciting, multifaceted, and innovative – these are the qualities viewers ascribe to “their“ ProSieben. It is the market leader among young viewers 14 to 39, and has the highest level of viewer loyalty.

  • Kabel Eins
    “So sieht's aus!“

    With high-quality fiction, new docutainment formats, the latest news and event schedules, Kabel Eins offers emotion, excitement and information for its 14 to 49 target group. Television that reflects real lives.


  • sixx
    "Wie sixx ist das denn?"

    With sixx women get well through life – whether on TV, online or social. The feminine TV station addresses the target audience women 14 to 39, and provides the most exciting series and the best factual programming focussing on home & style, cooking & baking and love & sex.

  • SAT.1 GOLD
    ​“Für alle, die mit dem Herzen sehen“

    Offering service, life advice, cult TV series and nostalgic favorites, SAT.1 GOLD is primarily successful in its target group of female viewers 40 to 64 years.

  • ProSieben MAXX
    "Follow your instinct"

    The station targets a male audience 14 to 39. With sports entertainment like popular wrestling formats and american football, tech-sports, series, docutainment, in-house productions and anime action, it is one of the fastest growing stations.

  • kabel eins Doku
    "Echt. Nah. Dran."

    With emphasis on areas such as real crime, food & travel, history, PS-classics, antiques, nature and technology, the channel demonstrates both classic kinds of documentary as well as new and modern topics of our reality.

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The ProSiebenSat.1 Group with its TV stations SAT.1, ProSieben, Kabel Eins, sixx, SAT.1 GOLD, ProSieben MAXX and Kabel Eins Doku, is the leader in the German TV and advertising market. The group offers powerful station brands with a high recognition value, focused profiles and a colorful mix of popular, well-known, and innovative programs – all available in HD quality. The perfect coordination of the different TV brands, strategies and programming schedules guarantees viewers the best entertainment in German television.

Take advantage of our "Power of TV" to highlight your products and brands. The no1 medium TV ensures reach, speed, emotion, awareness and sales impact for your advertising campaigns. The variety of our advertising products, state-of-the-art technology and services enable image profiling, target group-specific approach, optimization and performance assessment and meet the highest transparency standards to monitor your campaign results. Please don't hesitate to contact our dedicated sales specialists for any further information. 


Highlights TV

  • 7 Free TV stations with a daily reach of 24.6 m households (All viewers 3+)
  • Leader in young viewerships with a market share of 27.8% (A 14-49)
  • Strong station brands with complementary target groups
  • Colorful mix of popular, well-known and innovative programs
  • Wide variety of ad products matching all marketers needs
  • We boost your advertising campaigns by connecting the power of TV with our various digital products