• The best of both worlds
    Addressable TV combines the advantages of television and digital advertising

    The large reach of linear television is improved by digital targeting possibilities as well as programmatic advertising. Experience new, exciting products targeted at the customer of your choice. 

  • SwitchIn Family
    Our range of SwitchIn products.

    Our advertisers can choose between three different advertising forms: SwitchIn Classic, SwitchIn Zoom and SwitchIn XXL.

  • Addressable TV Spot
    Combines the best of TV and Digital
    The Addressable TV Spot is the next step in the digital revolution. Now the dream of many marketers is coming true. TV Advertising becomes smart.

Addressable TV 

Addressable TV opens up new and attractive opportunities for our advertisers as it combines the advantages of digital advertising with linear television. By the fact that SevenOne Media can address 12 million Unique Devices, we ensure attractive products on all stations (ProSieben, Sat.1, kabel eins, sixx, ProSieben MAXX, Sat.1 Gold, kabel eins Doku), in all formats and all time slots including prime time. 

Targeting is possible according to AGF target groups, Geotargeting, time and weather data as well as TV retargeting.



Highlights Addressable TV

  • 7 high quality TV station brands
  • Reach: over 12 million Unique Devices in Germany
  • Available for all timeslots including prime time
  • Advertising products combine the strengths of TV & Digital 
  • Engagement push via online backchannel 


Explore the potential of Addressable TV