SevenOne Media guarantees flexible pricing during Soccer-World Championship 2006
September 2005 The ProSiebenSat.1-sales house SevenOne Media already reacts before the first bookings for 2006 with a special guaranteed-performance-offer valid during the reporting for the Soccer World Cup on ARD, ZDF and RTL. For all ad breaks broadcasted at the same time as the match coverages, flexible price alignments and a CpM-guarantee for every ratings-scenario ensure a fair cost-performance-ratio. Furthermore SevenOne Media introduces an own tariff category for the relevant advertising breaks. This arrangement enables advertising customers a faster identification of the ad breaks and with that a considerably easier handling for media planning and post analysis for the affected time period.
The service applies to the stations of Sat.1, ProSieben and kabel eins commercialized by SevenOne Media including all ad breaks during the live broadcasts of June 9th, 2006 up to the final day on July 9th, 2006 depending on match start between 02:45 p.m. and 11:00 p.m..
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