Please have a look at the latest news of the ProSiebenSat.1 Group as well as further relevant information about the European TV and advertising market.
You will find the following topics in this edition:
Sharper than reality: Beginning on 31 January, the ProSiebenSat.1 Group will broadcast the programmes of its channels ProSieben, SAT.1 and kabel eins in vivid detail, using the new high-resolution TV standard (HDTV). More details concerning the demand of viewers and information about the HD market you will find in the first section. Market Information Denmark: The Danish broadcasters Kanal 5, Kanal 4 and 6eren of the ProSiebenSat.1 Group are performing successfully. Read more about their market share, target group, programmes and positioning on the market.
Media and its aspects of use: Television and the Internet fulfil different aspects of use. Nevertheless, TV remains the most used medium as it combines emotional components with a clearly informational character. Find more information about media’s user profiles and the different aspects of use.
Interview Petra Fink: Petra Fink (Senior Vice President for Communictions/PR & Business Development) explains why ProSiebenSat.1 decides to offer its new HD channels via HD+ platform.
Click on the following link of the sixth edition and enjoy reading! Sixth Edition>>
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